Web Design Edinburgh
Business Solutions: An Overview
A Business Solution is anything that helps your business
run smoother and more effectively. We provide a number
of solutions from collecting and storing your customer
details for future contact through to creating robust,
secure online platforms for selling your goods online.
An outline of some of the business solutions we provide are listed below:
Large chain of pubs, hotels and eateries wanted to gather essential customer details in order to contact them with updates of the latest promotions which change on a regular basis.
Solution
By gathering information through the client's website AND by setting up keywords for people to text to receive further info direct to their mobile we were very quickly able to build a database of mobile numbers.
Now, via an online control panel the client can target customers during or after sporting events or at 5pm on a Friday when people are leaving work to go for a drink.
It's time-specific marketing and the results are staggering. In addition, anybody wishing to opt out of the database can do so at any time by texting another keyword. The result is that everyone is kept happy, no-one is trapped and the database is extremely accurate.
Case study 2
A small family run business wanted to cut costs yet still provide a high standard of service to attract new customers while also keeping existing customers happy.
Solution
As is so often the case, time spent in one area of business means that another area often suffers. We created a text message sending interface for the client to use which means when a customer calls looking for a specialist item the client is able at the click of a button to send an enquiry to all their local suppliers. The suppliers are then able to text or call back to express their interest and of course our client could settle on the best price for his customer.
This all takes place over an extremely short period of time and the client does not have to make 20 phone calls to 20 different suppliers. He writes one text and clicks a button to target 20 main suppliers at the cost of approximately £1.50! We can advise in all areas of effective customer contact from the setting up of the forms for gathering the right information through to implementing a text, email or mailing strategy. To find out more simply enter your specific details in our Instant Online Quote service for a tailored solution and estimate of likely costs.
An outline of some of the business solutions we provide are listed below:
- Creation of an online customer database
- Creation of an online product database
- Enabling effective customer contact
- Provision of content management
- Enabling E-commerce
Creation of an online customer database
Do you actually know who your best customers are? Whether you gather information from customers as they pay for the goods at the shop till or whether your information is gathered through your website etc. we can create a bespoke database that's ideal for your needs and enables you to know more about your target cutomers.Creation of an online product database
An extremely useful business tool to enable the user to search through large amounts of data and find results quickly. Think Easyjet and Ebay and you have the ability to order large amounts of information and present it in an uncomplicated way. This could also be used for the secure archiving and retrieval of important documents and articles etc. within a secure extranet or intranet.Enabling effective customer contact
One of the most important areas of business and so often one that is so often handled badly. Assuming you know who your customers are (if not see creation of an online customer database above) how do you contact them? The following 2 case studies exemplify best practice in this area: Case study 1Large chain of pubs, hotels and eateries wanted to gather essential customer details in order to contact them with updates of the latest promotions which change on a regular basis.
Solution
By gathering information through the client's website AND by setting up keywords for people to text to receive further info direct to their mobile we were very quickly able to build a database of mobile numbers.
Now, via an online control panel the client can target customers during or after sporting events or at 5pm on a Friday when people are leaving work to go for a drink.
It's time-specific marketing and the results are staggering. In addition, anybody wishing to opt out of the database can do so at any time by texting another keyword. The result is that everyone is kept happy, no-one is trapped and the database is extremely accurate.
Case study 2
A small family run business wanted to cut costs yet still provide a high standard of service to attract new customers while also keeping existing customers happy.
Solution
As is so often the case, time spent in one area of business means that another area often suffers. We created a text message sending interface for the client to use which means when a customer calls looking for a specialist item the client is able at the click of a button to send an enquiry to all their local suppliers. The suppliers are then able to text or call back to express their interest and of course our client could settle on the best price for his customer.
This all takes place over an extremely short period of time and the client does not have to make 20 phone calls to 20 different suppliers. He writes one text and clicks a button to target 20 main suppliers at the cost of approximately £1.50! We can advise in all areas of effective customer contact from the setting up of the forms for gathering the right information through to implementing a text, email or mailing strategy. To find out more simply enter your specific details in our Instant Online Quote service for a tailored solution and estimate of likely costs.
Our Clients
"We were extremely pleased with the website Marketspan created. From the initial meeting Marketspan took time to listen to our needs and came back very quickly with a mock-up design and layout of the website. They clearly understood our needs and the aim of the website. In addition Marketspan created a very user-friendly extranet which has allowed use to take complete control of the website in order to keep it fresh. All through the process from inception to delivery Marketspan were extremely helpful and supportive in making even the smallest of changes.
Such has been the impact of the website that a number of other Scottish local authorities have asked us who designed the website and have been genuinely impressed with it's simplicity as has Learning and Teaching Scotland and the Scottish Governement Enterprise team."
Such has been the impact of the website that a number of other Scottish local authorities have asked us who designed the website and have been genuinely impressed with it's simplicity as has Learning and Teaching Scotland and the Scottish Governement Enterprise team."
Graeme Easton
City of Edinburgh Council
"Gullane Golf Club employed Marketspan's services to upgrade the Club's website. From the initial presentation through to the launch of the website the Club were extremly pleased with Marketspan's professional approach, methodology and expertise. The Club are delighted with the results of the upgraded website and positive feedback has been received from both members and visitors regarding the site. It is the Club's intention to work with Marketspan again in the future regarding the other services that they can provide. I would not hesitate to recommend Marketspan to another company."
Alison McLeod
Gullane Golf Club
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Email Packages | Support | Overview | Design Tools | Communication Tools | Analysis Tools | Tattoo designs and tattoo art t-shirts

